Best Apple Prime Day Deals: Predictions for the October sale
The rumors are true: Amazon is holding another Prime Day sale in the fall. The Prime Early Access Sale has been officially confirmed for October 11 and October 12, with this two-day event serving as a follow-up to Amazon’s Prime Day event in July, and it’s looking like the 2022 holiday shopping season is starting earlier than usual this year — assuming you have a Prime membership, of course. Prime Day deals are usually on par with Black Friday sales when it comes to offering deep discounts on pricey brand-name items like electronics, and Prime Day Apple deals certainly fit under that umbrella. Whether you’re looking to get an early start on your holiday gifts or you’re just doing some shopping for yourself, the Prime Early Access Sale is giving you an extra opportunity to shop for tech at some of the lowest prices you’re likely to see before Black Friday.
We expect to see markdowns on almost the entire lineup of Apple products, but with so much ground to cover, you don’t want to jump into the October Prime Day Apple deals blindly. We’re here to offer some advice on how to shop, and if you don’t want to wait a day longer, we’ve also got some early Prime Day Apple deals you can peruse before the Prime Early Access Sale begins on October 11.
Today’s best Prime Day Apple deals
Apple AirPods Pro — £180, was £249
Apple made a lot of waves when the company started removing the 3.5mm wired headphone jack from its devices, but more than made up for it by releasing the AirPods — and kicking off the true wireless earbud revolution in the process. Since then, the AirPods have had a few updates, and the AirPods Pro are easily the best wireless earbuds Apple has released yet.
They’re one of the company’s most popular products for a reason, and if you’re an Apple fan (meaning you probably use an iPhone and/or an iPad), they’re the earbuds for you. They’ve also been out for a couple of years, so deals on these popular earbuds always abound. If you’re on the fence between these and the standard AirPods (which were most recently refreshed with the third-gen AirPods in 2021), our recommendation is to go with the AirPods Pro if they’re within your budget.
The sound quality is fantastic, the noise cancellation works well, and they’re comfortable in the ear. The AirPods Pro also come standard with a wireless charging case, which is something we want to see at this price point. But with this hot Apple deal knocking these true wireless earbuds down to less than £200 (which is actually the MSRP for the standard AirPods with wireless charging case), you can get some serious upgrades without paying nearly as much as you normally would.
Apple Watch Series 7 (GPS, 41mm) — £329, was £399
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Smartwatches never became the next smartphones, but the Apple Watch is the one smartwatch that has managed to buck the trend and enjoy widespread popularity — in fact, it’s made Apple one of the largest watchmakers in the world. Apple updated its WatchOS-powered smart wearable last year, releasing the excellent-but-pricey new Apple Watch Series 7. The Apple Watch Series 7 refined everything we loved about previous models, bringing the design to near perfection with great software, a vibrant always-on display, and an excellent set of health- and fitness-tracking features.
The Series 7 sports a larger display than previous models, but doesn’t sit too large on the wrist as most of that screen increase comes from a sleeker case with slimmed-down bezels. That case is also noticeably more rugged than before. That’s useful since the Apple Watch Series 7 makes for a fantastic fitness tracker that you can take with you on your workouts, outdoor adventures, and virtually anywhere else.
The WatchOS software is intuitive and enjoyable to use, with a helpful notification system that works well when synced with other devices. If you use and iPhone and/or and iPad, the Apple Watch Series 7 is the smartwatch to get, and it’s still a fantastic and full-featured wearable even if you don’t own any other Apple products. It’s not cheap, but ongoing Apple deals allow you to score one at a discount in the wake of the recent release of the new Apple Watch models.
More Prime Day Apple Watch Deals
Apple AirPods Max — £429, was £549
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Want the over-ear headphone experience with the quality you expect from Apple? It’s right here. The AirPods Max launched in December of 2020 and took the audio world by storm.
The headphones are very comfortable, if a bit heavy, with soft mesh on the cups and the overhead strap. They are a marvel to look at. Everything from the sleek metal ear cups to the oversized volume and noise cancellation knob show that Apple knows how to make a beautiful product, and one that arguably even exceeds the brand’s already-high design standards.
But the visuals aren’t all you should care about. The noise cancellation is top notch, and the transparency mode really makes it sound like you’ve taken the headphones off completely. With transparency mode, the headphones let sound in so that you can hear and interact with the world around you (such as when someone is speaking to you, or you want to be aware of your surroundings).
This allows you to toggle between total immersion and full situational awareness with the press of a button. AirPods Max pair perfectly with other Apple devices, such as MacBooks, iPhones, and Apple Watches as well. If you already have a suite of Apple products and earbuds like the AirPods aren’t giving you the immersion you want, then you can’t pass up the AirPods Max.
They’re pricey to be sure, but ongoing Apple deals can reduce that sticker shock a bit by giving you a nice discount right now. More Prime Day AirPods Deals
Apple iPad Mini (2021) — £460, was £499
Apple released a new iPad Mini in 2021, and aside from incremental hardware changes, the updated model isn’t really reinventing the wheel. That’s fine with us given how good these little tablets are and the value they provide, and there’s never really a bad time to score the new 8.3-inch iPad at a discount if you’re looking to get your mitts on this compact powerhouse as iPads go on sale fairly regularly.
When this new iPad Mini 2021 model hit the market last year, our review team raved about its solid hardware performance (it packs the new A15 Bionic chip), great overall design, and solid build quality. It’s display got a slight size upgrade (to 8.3 inches from 7.9 inches on the last-gen model), and the new Mini hits a nice sweet spot between utility and portability. It’s big enough for most tasks you’d do on a tablet minus things like creative work, but it’s small and light enough to carry around all day and forget it’s in your bag.
The 2021 iPad Mini is an even easier sell given how affordable it is relative to other much pricier Apple devices like the iPad Pro line. It’s the one to get if you want something larger than a smartphone but not as large as the standard 10.2-inch iPad (not to mention the plus-sized iPad Pro models), and these Apple deals make now a great time to buy. More Prime Day iPad Deals
Apple MacBook Air M1 — £850 at checkout, was £999
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With modern laptops getting slimmer and slimmer, the MacBook Air is almost redundant now, but it still does its thing very well.
That should come as no shock considering that Apple wrote the book on super-slim laptops with the MacBook Air, and its late 2020 model makes for a fantastic featherweight work machine now that it comes loaded with Apple’s superb M1 CPU. On the MacBook Air M1, that fantastic processor is paired with 8GB of RAM (perfectly respectable hardware for work, browsing, and streaming) along with a 128GB solid-state drive. The M1 CPU delivers more than snappy performance, though — it’s so thermally efficient that it doesn’t even require any cooling fans.
That’s right: The MacBook Air M1 has a completely fanless design. That means it’s whisper-quiet throughout the day while remaining nice and cool. The M1 chip is also energy-efficient, giving the MacBook Air fantastic all-day battery life.
The excellent keyboard and touchpad are comfortable enough for a full day’s work as well. One thing we didn’t like about the Intel Core MacBook Air was its launch price, but the addition of that M1 CPU make it much more attractive and it’s still the cheapest entry point into the MacBook ecosystem — especially with these Apple deals knocking a bit off the usual £1,000 price tag. More Prime Day MacBook Deals
Apple MacBook Pro M1 (13-Inch) — £950, was £1,300
Every MacOS lover knows that if you want the best Apple laptop out there, it’s gotta have “Pro” in the name.
A few new MacBook Pros have been released over the last couple of years, with the biggest horsepower upgrade coming via Apple’s proprietary M1 CPU. That adds a lot of capability to an already-great laptop, with Apple’s chipset complementing the MacBook Pro’s rugged build quality, stunning 13-inch 1600p Retina screen, and excellent keyboard and touchpad. Unlike the recent MacBook Air, this 13-inch MacBook Pro isn’t completely fanless — because of its increased hardware performance (the Pro’s M1 processor noticeably outpaced that of the Air M1 in our benchmark tests, with the GPU performance gap being even larger), it seems Apple decided to keep some extra cooling capabilities.
In our M1 tests, we rarely if ever heard the fans spin up, and found the 2020 MacBook Pro to be extremely quiet and cool running throughout the day. By contrast, the heat was a bit more noticeable and the fans more active on the newer 2022 M2 MacBook Pro. And since this is a MacBook Pro, you do get the (in)famous Touch Bar, which some people love and others can live without.
In either case, it’s not bad to have and doesn’t get in the way of things. More good news is that next to the larger (and more pricey) MacBook Pro 14-inch and 16-inch releases, as well as the new MacBook Pro M2 release, the 13-inch MacBook Pro M1 is not the most expensive member of the family any more. Apple deals let you score one with 8GB of RAM and a 256GB SSD at a nice discount right now.
Apple 12.9-inch iPad Pro (2021, M1 CPU, 256GB) — £1,000, was £1,199
The Mac computers weren’t the only devices to get the M1 upgrade: In May of 2021, Apple brought its chipset to the iPad Pro tablets as well. The Pro has always been the most powerful tablet in the iPad lineup (and one you can easily use as a 2-in-1 laptop when paired with a good keyboard case), but the M1 CPU really takes things up a notch. As with the previous fourth-gen model, the fifth-gen iPad Pro comes with one of two display sizes — 11 inches and 12.9-inches — with the 12.9-inch Liquid Retina display boasting mini-LED technology.
Along with the M1 CPU, the 2021 iPad Pro got 5G connectivity, a memory boost (8GB to 16GB from 6GB), and Thunderbolt 3 and USB 4 connectivity. This model comes with 256GB of storage as well. Pair it with a keyboard case, such as Apple’s own Smart Keyboard Folio or Magic Keyboard, and you’ve pretty much got a full-featured 13-inch 2-in-1 laptop for not that much more than what you’d normally pay for a MacBook Air.
It’s really Apple’s “do it all” tablet. The new 12.9-inch model saw a £100 MSRP increase due to the introduction of the M1 CPU and the enhanced Liquid Retina display. As the top tablet in the stable, the fifth-gen iPad Pro is naturally the most expensive, but this is also where you’ll find some of the juiciest Apple deals when they’re available.
If you’re after the ultimate iPadOS experience, this is it. More Prime Day iPad Deals
Should you shop these Prime Day Apple deals or wait until Black Friday?
Prime Day is a summer event that serves as a reward for Prime members as well as a celebration of Amazon’s birthday in July. Since it takes place in the summer, we never recommend waiting until Black Friday if you have Amazon Prime and can shop the sale — after all, who wants to wait four months to cop that deal they’ve been eyeballing?
With the Prime Early Access Sale happening in October, however, the question as to whether or not you should shop these October Prime Day Apple deals or hold off until Black Friday becomes a bit more pressing.
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Nonetheless, our advice is the same: If you have a Prime membership and can avail yourself of the Early Access Sale, there’s really no convincing reason to wait. Prime Day deals are usually every bit as good as Black Friday deals, and the Prime Early Access Sale is not likely to be any different. This event is structured almost identically to Prime Day and the discounts are likely to be just as deep, too, especially considering the sale’s proximity to Black Friday.
If you don’t have a Prime membership, then you’ll have to decide for yourself if the juice is worth the squeeze. Now would be a good opportunity to sign up for a free Amazon Prime trial if it’s available to you, though. That will allow you to shop the October Prime Day Apple deals and enjoy all the other benefits of Amazon Prime for awhile.
As far as the sale itself, you can expect to see everything from Prime Day iPad deals and Prime Day MacBook deals on tap come October 11, as well as smaller items such as Apple Watches and AirPods. Apple items are always in high demand and deep discounts for them can be rare, so prepare a shopping list ahead of time. These deals can sell out quickly and competition from other shoppers will be fierce.
Keep in mind, however, that other retailers also like to get in on these events to steal some of Amazon’s thunder, so you don’t have to limit your search for October Prime Day Apple deals only to Amazon.
Also be sure to bookmark this page; we’ll keep you posted with the best early deals as well as all the top picks from the sale once it begins on October 11.
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