Nothing’s Carl Pei wants to take the fight to Apple and the iPhone

(Pocket-lint) – Apple’s iPhone lineup already has some competition from the Nothing Phone (1) but it’s aimed at the budget end of the market – that’s about to change. Competing with the budget iPhone SE is one thing, but Nothing’s Carl Pei says that the next step is to compete with Apple at the top end of its market. A flagship phone could be on the way and, importantly, Pei says that Nothing is ready to take it to Apple’s front doorstep. Nothing is ready to sell a phone in the United States.

“Now we are in discussions with some carriers in the U.S. to potentially launch a future product there”, said OnePlus co-founder told CNBC in an interview.

POCKET-LINT VIDEO OF THE DAY

The Nothing Phone (1) isn’t available in the United States with Pei pointing to the complications that local carriers add to proceedings. However, he now thinks that OnePlus is ready to dip its toes into that market, and going up against Apple is on the agenda. If it doesn’t happen now, Pei thinks it will be increasingly difficult for Nothing and other companies to compete.

Best smartphone 2022: We test, rate and rank the top mobile phones available to buyBest smartphone 2022: We test, rate and rank the top mobile phones available to buy By Chris Hall . 30 September 2022

What are the best smartphones available in 2022?

We test the latest options from Google, Apple, Samsung, Oppo and many more to find out. “There might be a time where Apple is like 80% of the overall market and that just does not leave enough space for Android-based manufacturers to keep playing,” Pei is reported as saying. Whether Nothing can truly compete with Apple remains to be seen, but more competition is always a good thing for a market that at various times has felt like being sewn up by Apple and Samsung.

Google’s Pixel line has become a go-to for many people and the Android maker has finally started to up its game in terms of quality and advertising.

But with so many huge Android OEMs fading into obscurity, all eyes will be on Nothing to see if it can avoid doing the same.

Writing by Oliver Haslam.

Tags:

dormeo listed on couponmatrix.ukeufy listed on couponmatrix.ukfirebox listed on couponmatrix.ukmr-and-mrs-smith listed on couponmatrix.ukphase-eight listed on couponmatrix.ukstudio listed on couponmatrix.uk
dormeo listed on couponmatrix.ukGet the 40 winks you’ve always wanted with Dormeo, the bed brand that offers super high-quality mattresses and bedding without super high prices! With a Dormeo discount code from us in hand, you’ll be able to bring down that price of a brand spanking new bed to an all-time low, letting you have sweet dreams for less. If you’re looking for some sleepspiration then be sure to check out the Dormeo Sleep Blog for decoration ideas and more.
eufy listed on couponmatrix.ukeufy leads the way in smart home technology, and it’s here to stay! Cleaning is a breeze with the eufy RoboVac series, your own robot vacuum cleaner controlled via the eufy app, and you’ll never miss a parcel (or unexpected visitor) again with eufy security cameras and doorbells. Life enhancements are more affordable than you think with a eufy discount code from Groupon, so take the plunge and reap the rewards of eufy’s clever tech.
firebox listed on couponmatrix.ukEvery person is unique, so opt for a generic present? At Firebox you'll find the best in weird, wacky and wonderful gifts for people with imagination. With thousands of products to check out, Firebox have something for any occasion. With a Firebox discount code from us you can enjoy great gifts for less. Whether you’re looking for funny games, home gadgets, cute home decor or stylish stationery, you'll find just the thing at Firebox.
mr-and-mrs-smith listed on couponmatrix.ukNobody knows luxury stays like Mr & Mrs Smith – the prestigious hotel brand offering exotic stays that won’t be soon forgotten. Live the dream of dining on the beach or receiving a massage 60 feet high and experience the high life for less with a Mr & Mrs Smith voucher. Whether you’d like to put your feet up in a literal cave, have an afternoon lounge above the sea or anything in-between, find the hotel stay of a lifetime with Mr & Mrs Smith.
phase-eight listed on couponmatrix.ukPhase Eight started in 1979 as a small boutique in Wandsworth Common London by young mother Patsy Seddon, who was committed to selling fashion that was both sophisticated and affordable. Today they stay true to their founding principle by offering an original design-led fashion brand for customers looking for beautiful and affordable clothing. With the help of one of a Phase Eight discount code, you could save a tonne of money on exclusive designs, luxurious fabrics textures and finishes that are flattering for all women.
studio listed on couponmatrix.ukFinding the time to shop for the bits and pieces you love can be difficult in this day and age but luckily, Studio has the answer! Whether you prefer shopping online or perhaps using a catalogue is more your thing, a Studio discount code will get you more for less across the huge range. That includes everything from clothing and greeting cards to gifts and garden items and much more, so have a browse and see what tempts you!