Patagonia allows direct branding on apparel again for sustainability

Image Courtesy: https://blog.papertrail.io/

Patagonia, the popular clothing brand, will again allow co-branding on locations which include the back yoke and sleeve of its garments. This is according to an email sent by Driving Impressions, a supplier of Patagonia clothing to promotional products distributors. Citing sustainability concerns, Patagonia, in April 2021, stopped allowing direct embroidery on its products.

The company believed at that time that co-branding on its garments would shorten their lifespans. The thought was that co-branding limits the reusability of apparel, making it more likely to end up in a landfill, rather than entering the reuse market, since when, for example, someone changes jobs, they will not still wear clothing branded with their old company’s logo. The decision of the company to start allowing limited embroidery on its products coincides with the expansion of its Worn Wear programme, allowing people to get store credit by trading in used Patagonia gear or buy pre-worn Patagonia clothing at a discount.

As opposed to Patagonia’s stand in the past of not accepting branded apparel, the Worn Wear programme will begin accepting clothing with the logos of other companies, with store credit offered will be different than standard pricing, since the logos will need to be altered. “They have developed new solutions to either remove, repair or repurpose embroidered Patagonia products, to better extend their usable lifespan and to keep them out of the landfill,” Driving Impressions noted. Promotional distributors expressed enthusiasm at the news.

“Our clients never stopped asking for the Patagonia brand, and we’re excited to be able to offer this purpose-driven retail brand again,” said Mel Hubner, director of social impact and sustainability at Brand Fuel. Hubner added that Brand Fuel, a Certified B Corp like Patagonia, was especially glad to learn that the Worn Wear program would be accepting branded merch. “This will raise the bar for other suppliers, and it will create a greater collective impact in preventing our industry’s products from ending up in the landfill,” she added. Removable branding options like, woven hem tags, patches or logoed zipper pulls were acceptable for decoration Patagoina garments, even with direct embroidery being off-limits, and distributors had the option of selling the apparel blank.

VP of marketing and sales at Printable, Mitch Silver, said the addition of embroidery options is a game-changer. He also noted that his company frequently got requests from financial services clients for Patagonia apparel. “Our clients are really going to like this alternative sleeve or back-of-neck location option,” Silver said. “Many of them don’t necessarily want left-chest embroidery anyway.”

Driving Impressions noted in its email to customers that the new directive from Patagonia isn’t a free-for-all, saying, “Orders will continue to be approved and accepted on a per-order basis,” the supplier wrote.

Driving Impressions encouraged distributors to send them the end-user and its website for pre-approval before pitching the Patagonia brand to customers, to avoid issues.

beauty-works-online listed on couponmatrix.ukclick-basin listed on couponmatrix.ukhaven-holidays listed on couponmatrix.ukkaren-millen listed on couponmatrix.ukpedalsure listed on couponmatrix.ukthe-kooples listed on couponmatrix.uk
beauty-works-online listed on couponmatrix.ukGive your mane a glamorous makeover and invest in the diverse range of hair extensions available from Beauty Works Online. Grab a Beauty Works discount code from us to cut the cost of your hair extension solution, and whether you want a clip-in or a weft to enhance your natural assets, you won’t have to break the bank. The Beauty Works collection offers sets that boost volume, length and body alike, so no matter what your requirements you can get creative with your look!
click-basin listed on couponmatrix.ukOur Click Basin coupons can help you bag all sorts of savings on kitting out your home with basins, taps and more. Specialising in washroom sinks of various shapes and sizes, not having high street retail space or providing kitchen items or extra bathroom products allows the team to focus on quality of product, offering a varied selection of styles and designs, good value for money and a high level of service. Options range from stone and glass basins to countertop models, wall-mounted basins, irregular shapes, tap sets, mirror cabinets and more, with trade orders also catered for. So the next time you're thinking of decking out a bathroom, check out our latest Click Basin coupon codes first. A family-run company, Click Basin specialise in offering a host of sinks to suit any space, along with related products such as taps, plugs, traps and wastes. With the emphasis on providing high-quality items, the team stock brand new, unopened products, unless stated, and inspect them before selling them. A seven-day no-quibble money back guarantee is offered on all purchases, with the team striving to communicate with clients throughout the process. Their products can be tailored to suit most rooms from en-suites to grand master bathrooms, with a wide range of styles available, all with free shipping to mainland UK addresses. The company aims to provide a personal, polite, prompt and professional service, with clients even encouraged to shop around in order to see the sort of value for money offered at Click Basin. A host of 'how to' guides are also available on their site, covering areas as diverse as sink maintenance, oak cabinet care and beyond. So if you're looking for a bit of advice when it comes to bathroom design, have a look at our latest selection of Click Basin promo codes to pick up some savings. If you're looking to get a sink into an awkward corner, or have some grand designs for an opulent master bathroom complete with oak cabinets, then grab one of our Click Basin coupons to save on putting your stamp on the space.
haven-holidays listed on couponmatrix.ukPlan the perfect family holiday with Haven. A relaxing getaway doesn’t have to cost the earth - discover incredible UK destinations with Britain’s favourite holiday provider! Make the most of a Haven discount code to save on a vacation the whole family will love - with 37 holiday parks across 16 brilliant locations, there’s a great escape to suit any season. If you’re wanting to embark on an unforgettable family retreat, Haven also has loads of fun-filled family sports and activities to keep the kids entertained for the whole trip!
karen-millen listed on couponmatrix.ukCreated in England, but loved globally, Karen Millen fashions allow wearers to exude both confidence and style. Every collection is lovingly crafted and designed in-house, boasting only the finest quality. With a Karen Millen discount code, you can dip your toes into luxury for less. Shop from formalwear to footwear to everyday outfits all in gorgeous, unique designs featured on runways from London to New York.
pedalsure listed on couponmatrix.ukKeep your two wheels protected with Pedalsure, the bike insurance company that excels in comprehensive cover. Whether you’re worried about theft, damage or injury, rest assured a Pedalsure discount code will protect you from all these and more at a reasonable price. With competitive quotes offered in accordance with both the value of your bike and your age, Pedalsure provides quotes for every kind of customer – be them a regular commuter or fans of a country bike hike. At Groupon, we believe that being able to save money should be easy and accessible to everyone. That's why we're always on the lookout for Pedalsure discount codes so you can get the best possible deal on their products and services. We know that bike insurance can be expensive, so we want to help you stretch your hard-earned money as far as possible. Whether you're looking for comprehensive cover or just a few extra dollars off your premium, we'll do our best to find a Pedalsure discount code that meets your needs. Those who consider their bike a third arm will want to ensure its protected from any worst-case scenario, wherever you travel. That’s why Pedalsure bike insurance is such a great choice for regular cyclists, as their policies protect your bike both at and away from home. Make the most of the latest Pedalsure discount and can enjoy monthly payments for a fraction of the price. With the ability to cover up to five bikes in a single policy, you can protect every two-wheeler in the family with Pedalsure.
the-kooples listed on couponmatrix.ukThe Kooples burst onto the scene back in 2008, amidst the peak of the ’00s indie movement, and it continues to exude this sense of rebellion to this day. With its carefree dresses, tees, suits and handbags, Kooples clothing embodies a sense of grunge for grown-ups. Embrace your rebellious spirit with our Kooples discount code, unlocking discounts on everything from leather jackets to patterned shirts. Whether you’re heading to a gig or the office, your Kooples wardrobe promises cool, effortless style with a rock and roll edge.